Get to the Budget

Get to the Budget

Lastly, before you jump into the actual content creation process, there is one more thing that you need to strategize.
That is creating a CM budget.

On an average, businesses invest between 7-9% of their revenue on marketing and about a quarter of that goes towards CM. 💰

As your business grows, your content needs grow. Thus budgeting is inevitable!

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Back to Chapter: CM Strategy in the Making