Know Your Goals

Know Your Goals

Now that you’re acquainted with the different content formats, you can start devising an informed CM strategy, following 6 critical steps.

– Goal Setting
– Niche Identification
– Target Customer Profiling
– Drawing-up Content Calendar
– CM Channel Selection
– CM Budgeting
The very first step to move FWD is setting clear CM goals for your brand. 🏃

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Back to Chapter: CM Strategy in the Making