Go To Market
A robust GTM strategy is at the center of any new product or service. Jump onto this course to get some tips and tricks to fine tune your GTM strategy.
At the end of this course, you will be able to:
– Describe the product life cycle and the role of a product manager.
– Implement the various steps of GTM like research, discovery, and planning.
– Explore GTM from a sales-driven and marketing-driven perspective.
– Plan for lead generation, PR efforts, customer success programs, and more.
– Analyze the various tools available to assist in your GTM plan.
Course Authors & Contributors: