Of Demos and Free Trials
Another way to keep B2B leads engaged is through demos and free trials.
Let’s see how this works by looking at Sunita, a purchase manager for Queen Inc. 👩
She has recently received a sanctioned request to source a digital learning platform to manage the company’s training needs. After spending weeks researching the market, she shortlisted three for further consideration.
Back to Chapter: Nurturing Leads: B2B Business